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How to create the perfect banner without design experience

Discover the common errors and the best tips to make the perfect banner for your business, and thousands of free templates to do so in just one click.

Edit a banner online

Create at EDIT.org the perfect banner for your business with our customizable templates, no need to know about design. Learn also the best tips and ideas to get a professional result.

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Create an advertising banner for your business

Nowadays, it's rare to enter any website without being hit by banners trying to catch our attention. The problem? We are subjected to a constant bombardment of advertising that we ignore. Therefore, it is vital to design ads that generate a visual impact on users and get traffic to your website.

Data shows that the banner is still one of the most recurrent and effective tools within the communication and marketing strategy of a business. Internet advertising has increased exponentially, and through social networks, we can reach our target audience massively with a simple ad.

Discover the best banner designs at EDIT.org to communicate your products and services online. Also, check this article with thousands of banner templates that can be very useful for you.

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Edit an online banner template at EDIT.org

  1. Click on a banner in this post or go to the editor
  2. Select the design you want to edit
  3. Customize it according to your business needs
  4. Save the layout
  5. Download the banner and share it easily online
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Tips for making custom banners online

First of all, let’s take into account the most common errors brands make when creating a banner:

  1. Lost message: In this case, less is more. If you overuse the amount of text, consumers will be more likely to ignore your banner. Long texts and visually unappealing elements can make the message go unnoticed by the user.
  2. False promises: If you use an attractive but false message, you will only get traffic to your website but not potential customers.
  3. Unappealing typography: You should try to avoid using bold typography since it can be too visually aggressive for the audience. Ideally, you should try to find a balance between the call to action and the rest of the text in your banner using simple and clean typography that draws attention but is not too aggressive.
  4. Bright colors: You might think the use of striking and bright neon colors will attract more attention from users, but these colors can cause disinterest from your ads.
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Some of these errors turn out to be common practices among brands. Now we will give you tips that can help create successful ads:

  1. Good use of space: You should not be afraid of empty spaces. A banner is more visually attractive when the information is correctly prioritized and structured rather than filled with gifs, icons, or too many graphics.
  2. Striking images: Choose images which convey the message of your brand. An image by itself can attract more attention than text. 
  3. Creative message: Once having caught the attention of the consumer, you will need to have a clear, unique, and specific message that will hook a consumer into investing their time to go to your website.
  4. Call to action: This is the most vital element of a banner, consisting of inviting the user to click to access the link.
  5. Strong text: Use strong and simple typography. Keep the size of your banner always in mind. It should be perfectly legible. 
  6. Include the brand: Never forget to include your brand's logo. The consumer knows who the banner belongs to with just a glance. 
  7. Humor: Using humor is an effective technique for consumers to remember your brand and increase its likeability. Be careful to make sure the humor used is not controversial or does not align with the values of your brand. 
  8. Highlight the product: If your product is striking on its own, you should use a basic background to make it stand out without saturating the viewer.
  9. Correct sizing: There are different types of banners and therefore there are many different formats. You should keep in mind where your banner will appear, so you know what the pre-established measurements are. 
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Remember that at EDIT.org, you will find the best selection of editable templates that will help you create the ideal banner in just a few clicks. Are you up for it? Try it now!

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