While people do the Christmas shopping days in advance and prepare the family gatherings carefully, business owners and managers should also anticipate by creating original and eye-catching Christmas campaigns to get new customers and sell specific products. That is why the EDIT's Christmas guide to undertake online campaigns will be so useful for your business. Use our templates to make the best designs with the Christmas spirit!
The Christmas campaign begins long before consumers can feel it. Some brands start to make their first actions with the fall of the autumn leaves. As a business owner, be careful not to overwhelm clients as you will achieve the opposite of your objectives. Black Friday kicks off Christmas shopping, and from this point, no one will be surprised to see Santa Claus everywhere, snow or Christmas lights. It's the moment in which you must start to share posts with your followers about Christmas discounts, or images with Christmas cliches such as family, passion, holidays, joy, laughter, or gifts.
Banners are another thing your Christmas campaign cannot forget. Although Christmas is a time when people are over-saturated with advertising everywhere, it's also the time when people are more willing to pay attention to offers and discounts, and also spend more money.
Therefore, unlike those occasions in which we've recommended you to take out the most creative side and be original with your designs, now we tell you that traditional style sells. We all associate Christmas with the colors red, green, white, and golden and silver tones, so they can't be missed in the images you share.
To facilitate the designing part, in EDIT.org we've created a pack of fully customizable templates with Christmas designs. You'll find from banners with discounts to templates to celebrate Christmas with your followers, or menu cards to surprise your guests.
EDIT is specifically created to allow everyone to be a designer and produce templates with professional quality without the need to have any previous notion in design. It's also useful for designers who have to elaborate on many templates since it saves a lot of time. Also,you don't need to download any program because it is online, and you can start using it for free.
To start designing, you'll only have to choose the template model you like, or otherwise, to start from scratch. Then, modify all elements and add your photos and the brand logo, which you can always have on hand in "my images". When having your design ready, download it in the format you desire. Create Christmas posts for networks and ads with EDIT is very easy, and with premium features such as "magic-resize", the same publication prepared for Instagram measures will be adapted for Twitter measurements or Facebook stories. And all this with a simple click!
It's a great occasion to show your customers you care about them while reminding them of your business. There are different ways to do so:
One of the most stressful things about Christmas is the presents. We've all been forced to buy gifts for the whole family with no idea what to give. That's why your followers will positively value if you make their work easier. Create posts on your blog with last-minute gift ideas or, for example, propose on your website gift ideas classified into different sections: presents of less than 10 €, for him, for her, etc.
Christmas is the perfect time to show people all the novelties of your brand, so take advantage of it. Through applications like Instagram, you can also launch surveys to help you decide how and when to launch the new campaign, as well as monitor it. Anticipate your business and make the difference!
With all the steps stated, your Christmas campaign will be successful, so take a look at the editor and start designing your posts and ads now. It will only take a few minutes, and you'll get professional and competent results.
MERRY CHRISTMAS!
