Facebook is the largest social network in the world so the volume of users as well as shared content is huge.

How can I get my posts to stand out on Facebook?

The answer is in the images, the more importance you give them, the better reactions will have the audience. Most  times, images will be what determines whether a publication is interesting or not. Consequently, no matter how good your content is and how much quality it has, if you can’t make your target read it, you won’t achieve the goals. EDIT is an online image editor, which will help you to take care of small details that determine whether a publication is worthwhile or not.

One things that people tend to neglect more and denote the lack of professionalism of some brands is the use of incorrect images' size , photos, infographics ... and the poor quality of them.

Thanks to EDIT, you won’t have to worry about these matters anymore! Our team has already done it first for you. You won’t have to care about errors such as the appropriate size or the image quality, because based on the template you choose, all of this will be predetermined.

EDIT allows you to create own images easily and simply, with all the tools you need at a simply click. The posts will have a professional finish without the necessity to invest time or money to hire a graphic designer.

In addition, you can modify your designs whenever you want because the program can be used in any electronic device that has access to the Internet. The editor also has an internal memory for each user, which allows you to always have all the old designs at hand to modify them whenever you want. It will be very useful to maintain a corporate design, since you can use in all publications the same pattern by modifying the initial design.

The steps to get publications that will make you shine are very easy:

1. Enter in EDIT and select the option "Images for Facebook posts"
2. Choose the design that best suits your publication or you can create it from scratch.
3. Change the background image and start editing. You can modify and add different typographies, emoticons, filters and many more options!
4. Download the image and …
5. Share it in Facebook and watch your fans grow up!

It’s important to take care images' size that you upload, because they compress images to load them, so it is elementary to use the correct size.This makes them smaller in size, but it can also damage image quality. A pixelated image would ruin a publication. Here are the official size for the 2018 Facebook posts.

Publication size Facebook 2018

Image of the post with a link:

• 1200 x 628 pixels are displayed on 484 x 252 px

Image post (without a link) SQUARE

• 1200 x 1200 pixels are shown in 470 x 470 px

How to get a successful publication?

It is important to know some important data that will help us to create a great post:

• VISUAL POSTS: are those that include any type of visual content, it can be it an image, an album, videos, GIFS ... We want to highlight two types:
  • Photos or videos: any publication that contains an image or a video, will generate between 100% and 120% more participation compared to one that hasn’t.
  • Photo albums: these are groups of photos with the same style that can be used, for example, to tell a story. It is important that you add an individual description for each image include in the album. Posts that contain a photo album generate a greater number of interactions, up to 180% more participation according to statistics.
• TEXT: the text is an essential element in a post, because it is what really inform the user about what you want to transmit. However, the shorter the post, the greater the interaction will be. If a post contains too much text, the user will pass by because is not attractive. The ideal is a publication between 100 and 250 characters. It will give us up to 60% more interactions in comparison with those posts that are longer.

Thus, we determine that the ideal combination must be with a concise text and a striking image that generates curiosity and, of course, is related to the accompanying text.

It’s really important that the images you post on Facebook follow your own line of business (branding) that helps you create the corporate brand while you are giving a professional image. You should include the logo in all published images if they are made in your company. Including these small but notorious details will not be a problem thanks to EDIT. It will be as easy as entering the editor and selecting the logo to add it to all the publications. Estimated time of the operation ... less than a minute!

You should know that...

Facebook is the pioneer social network and probably the first thing that comes to your mind when someone talks about social networks. Each month, almost 2,000 million users actively use this network; this number increases every year. With this data, we want to highlight that Facebook is the most used social network and the first one to take into account when you consider doing an advertising campaign to publicize your brand through social media. The potential customers for the company are on Facebook and that's precisely why you should be too.

One great advantages of this application is that it allows you to have close and direct contact with your audience, so you can make an immediate study of the consumers.

The content you use for the Facebook page should be consistent with the corporate image you want to offer and of course, it must be of high quality. In the same way that the number of Facebook users increases every month, so does the amount of information that is shared on this page and the companies that take advantage of this to show their products to the public. By this we mean that if you really want to stand out, you will have to create a very attractive content to catch the attention of the audience.